How Internal Communications and Enablement Reshaped the New Hire Onboarding Journey BD’s onboarding experience for new U.S. sales associates relied heavily on manual processes that created inconsistency and inefficiency. Each onboarding journey began with a personal call from the onboarding manager, followed by a series of manually sent emails. While well intentioned, these communications were not brand compliant, visually outdated, and often included static attachments that

A Seamless Transition to a Virtual Experience The Council of Excellence, an annual event celebrating top sales performers and unveiling IPA’s latest innovations, faced an unprecedented challenge in 2020. Historically, this in-person event was renowned for its dynamic and lively atmosphere, bringing together sales professionals from across the globe to learn about new sales techniques, product features, services, and recognize top performers. However, this highly anticipated e

From Paper to Digital Excellence IPA’s sales process for its complex and premium suite of solutions was in urgent need of modernization. Sales representatives relied on cumbersome 3-ring binders filled with printed pitch decks to convey IPA’s value proposition. While functional, this approach highlighted significant challenges that hindered the effectiveness and professionalism of sales engagements: Inconsistency: With each sales rep responsible for printing their own materi