A Website Refresh: From Mobile Massage to Corporate Wellness Better Bodies (formerly known as Blessing Bodies) is a mobile massage therapy service offering in-home massage services. While the company built a loyal customer base, the name and brand identity carried an undertone that limited its appeal to a broader market. As the business evolved, the founder recognized an opportunity to expand beyond individual clients and target corporate wellness programs, which offered grea

An Internal Communication Brand Strategy WM, a leading provider of comprehensive waste management services, recognized the need to unify its internal messaging from a brand perspective to strengthen employee engagement and alignment. With a workforce spanning diverse roles and locations, the organization faced challenges in delivering consistent, cohesive communications. Messages delivered through newsletters, executive updates, presentations, digital signage, and other chann